Adventure With Style
SHREDLY was the first women's only mountain bike apparel brand. Giving women stylish and functional riding apparel in an array of colors and sizes was what drove us and set us apart from the limited offerings at the time. How much has changed in the past decade! While we are still giddy for patterns and color combos that just make the heart sing, this idea of "style" has evolved just as our brand has, just as the industry has.
To us, adventuring WITH style is someone who sees a new face at a group ride or race and makes them feel welcome. It’s someone who stops on the trail to pick up a piece of trash. It's someone who spreads kindness. It's someone who repairs their gear in the spirit of environmental stewardship. It’s someone who leads in a way that inspires others to follow. Adventuring with style is more than a tagline - it’s a way of life.
We will always be grounded by the emotions of women who finally find gear that fits, are delighted by the fun, colorful options across a broad size range, and feel more confident just standing in their living rooms. But it is empowering to know that we can build on our roots and expand on this idea of what it means to adventure WITH style. This is a way of life that we strive to share with all of you - while, of course, wearing really awesome gear.
*Our use of woman includes but is not limited to anyone who identifies as a woman, femme, transgender, two-spirit, or gender non-conforming person.